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Oct 22, 2011

Lenovo Lepad rely on what to win the market?

Since apple launched this year after the iPad 2, including lenovo, asus, acer, dell tablet PC manufacturers, has also started to force, strive in the Android platform on preemptive opportunities, and so far, most manufacturers are a couple sold in the product, the product size division, can be divided into seven inches and 10 inch model, and, of course, some divided by design. In music production line Pad, S1, K1 and A1 three section type main different market, visible in the lenovo products put in a lot of.

Product end: S/K/A covers the whole flat market

As you can see, le Pad covers one thousand DuoYuan to three thousand yuan price section, it is also the current tablet computer attention high interval, at the interval, can choose 7 inches and 10 inches of products, A1 as mobile pie, suitable to carry. If like big inches products, have S series and K series for choice, S series belong to easily pie, suitable for home use, K series is tough pie, suits pursuit of friends or student performance white-collar workers use.

From the introduction to the mainstream price price, from 7 inches to 10 inches, le Pad can say provides nowadays is the most abundant choice.

Client: convenient easy is the key

Buy tablet PC, and part of the friends are for my own use, part as a gift, but no matter who use, easy to use are very important, and many users buy apple iPad 2 needs after prison break through iTunes to sync or data, for the beginner use up more troublesome, in this respect Android tablet convenient many, such as in music stores in the le Pad can easily download program, need not use for countless prison break or domestic consumer huge iTunes.
The second factor about usability is Chinese software, in this respect established their own application lenovo shop, le Pad can bypass mixed and disorderly market to andros download Chinese application, compared to see, music stores offer more suitable for tablet computer program operation, and after manufacturer specialized test, to run more stable security.

The channel: domestic IT companies head the current campaign

In the National Day ago Pad A1 move sharply after the music, the channel by a lot of the test. According to information, many find cheap consumers across the country are flocking to BC2, B2B, 3 C stores or computer city to buy products, but the news out of stock currently there is, obviously, the source of goods issues before worry that without worry.
Use computers to product line of resources, lenovo joy Pad tablet computer soon spread to the channel, as long as is not too remote areas, to buy the products are more convenient. So the channel to see, lenovo can say is the highest efficiency and control force of upstream IT companies, not even one. An inappropriate example, if with association channel sell mooncakes, must not than selling electronic product difference how many.

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